Parafraz

Revised

Terms of use

What you may do with Parafraz guides, what they are and are not, and who owns what on the website.

These terms cover your use of Parafraz, the website at parafraz.net, published by Parafraz. By reading it, you accept them. They are short on purpose.

Reading

Every page is free to read. You need no account, and there is nothing to sign up for.

What the guides are

General guidance on writing, planning and measuring digital marketing, drawn from published sources and dated. Platforms change their tools and their pages often, so check your platform’s own documentation for the version you use. What you do with a guide is your decision.

Figures in a guide are what their source measured, with its date. They are not a forecast for your campaigns.

Quoting and sharing

You may quote a short passage, with a link to the guide it comes from. You may link to any page. Do not copy whole guides, their drawings or the website’s design.

The text, the drawings and the look of Parafraz belong to Parafraz.

Names of platforms and tools

Platforms and tools are named to describe what they do. Their names belong to their owners. Naming a tool does not mean its owner supports Parafraz, or that Parafraz recommends the tool.

Links and advertising

Links in a guide go to the reference pages it discusses. Those websites are run by others, under their own terms.

Parafraz carries advertising, labelled as such. The advertising disclosure explains how it works, and the privacy page what it learns about your visit.

Changes

We may change these terms. When we do, the date at the top changes with them.

Questions

Write to contact@parafraz.net.